The eMoney Platform
Our Wealth Management System
Our belief is that if you don’t have a written financial plan then your emotions drive your investing behavior. Our emotions make us have unreasonable fears, which in turn change our state of mind. You start thinking to yourself, “I am going to be broke,” “I can’t take my vacation that I’ve had planned.” Emotions that turn into fears make us change our risk tolerance and subsequently change our long term investment decisions to short term knee jerk reactions.
That is why we believe so strongly in a financial plan that is customized specifically for you. Furthermore, the investment vehicles in your portfolio are utilized because they fit your goals, objectives and needs as defined by your financial plan. It is imperative that you have a strong understanding of your financial plan, knowing this will allow you to whether the fear storm.